Unseen Faces.
Unicef , 2024.
The task at handGive visibility to Missing Children and demonstrate UNICEF’s ongoing, year-by-year support of children’s necessities.
The problem The missing children don’t get the visibility they need to make a real change.
The Insight There’s another group of children who shouldn’t have the exposure they do: child celebrities.
The Strategy Make the invisible visible by using those who wish not to be expose.
The brand advantage Missing Children and Unicef supports year by year childrens necessities.
1x Silver Cannes Lions
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5× Shortlist Cannes Lions
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1x Bronze El Ojo de Iberoamérica
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1x Silver Effie Argentina
1x Silver Cannes Lions * 5× Shortlist Cannes Lions * 1x Bronze El Ojo de Iberoamérica * 1x Silver Effie Argentina
Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.